Media Contact:
Robert Martinez
Mexico’s most luxurious destination reports continued growth, increased occupancy and exciting new developments for 2019 and beyond
RIVIERA NAYARIT, MEXICOFebruary 4, 2019 – Riviera Nayarit – Mexico’s pacific treasure and newest destination – proudly announces a successful 2018 with average occupancy rates of 75 percent throughout the year and growth among relevant segments. In 2018, tourism remained a driving force behind the destination’s economy representing more than $1.6 billion (USD) in revenue.
Riviera Nayarit maintained strong hotel occupancy throughout the year, peaking at 91 percent in February, the destination’s high season. At 2.38 percent, average per room density also remained low in 2018, a testament to the market’s luxury appeal with families of four likely booing two sperate rooms when visiting the destination. Four- and five-star properties performed particularly well with occupancy averaging approximately 65 percent in 2018, and a year over year increase in luxury inventory of nearly 5 percent; furthermore, luxury property rates grew by more than 20 percent in 2018 due to market demands. The markets that generated the most demand for Riviera Nayarit were the United States, Canada and the domestic Mexico market. The fastest growing markets in 2018 included the United Kingdom, Colombia, Argentina, Spain and Brazil.
“2018 marked a stellar year in Riviera Nayarit’s 12-year history. The destination’s success and rapid growth can be attributed to a variety of factors including our versatile hospitality landscape, strong connectivity from most major cities throughout the world and authentic appeal to multiple segments including luxury seekers, nature enthusiasts and groups of all sizes and occasions,” said Marc Murphy, managing director of Riviera Nayarit Convention & Visitors Bureau. “As we look to the future, we are keen on maintaining our momentum and further developing Riviera Nayarit as a world-class tourism destination. 2019 is certain to be a banner year for Mexico’s ‘Pacific Treasure’ with new properties, attractions and events.”
The destination expects to continue evolving and capturing the attention of discerning travelers from around the world in 2019 and beyond with major developments including:
·       2019
In 2019, Riviera Nayarit will expand its hospitality inventory with the addition of 140 suites from Grand Sirenis Matlali, expected to complete the second stage of the luxury beachfront development;  Marival Resorts will open its third property Marival Armony Punta de Mita featuring more than 260 guest rooms; a 300-room Iberostarproperty in Litibu; the completion of Conrad Hotels & Resorts’ renovation and reflagging of the former La Tranquila Resort, to be dubbed, Conrad Playa Mita, is also expected to launch this year; finally Four Seasons Resort Punta Mita, currently in the midst of a four-year, $30 million enhancement project is scheduled for completion in 2019. The Four Seasons Punta Mita is also eager to unveil a new on-property, dining destination, Dos Catrinas, offering seating for nearly 300 guests and featuring modern décor to compliment an authentic, culturally-rich menu.
·       2020
Looking even further ahead in Riviera Nayarit’s bright future, Rosewood Hotels & Resorts will debut Rosewood Mandarina featuring 130 guest rooms, suites, villas and common areas featuring décor and design inspired by local indigenous Huichol and Cora culture. In 2020, One & Only Mandarina will house one of the world’s first One & Only residence collections, One & Only Mandarina Private Homes. In addition to welcoming the world-class Mandarina Polo and Equestrian next year, Riviera Nayarit will also set the stage for unforgettable vacation experiences thanks to AMResorts’ Dreams Punta de Mita Resort & Spa and Secrets Punta de Mita Resort & Spa, and the ultra-luxurious Auberge Resorts Collection property, Susurros del Corazon in 2020.
·       2021 and beyond
The second half of 2021 will feature the debut of Costa Canuva CIP, a nearly two-billion-dollar luxury development project that will be home to five new resorts, adding more than 7,000 rooms to the destination including the first Fairmontproperty in the region. Offering more than four miles of pristine beaches, the coastal compound will offer 2,500 waterfront residential units and a champion golf course designed by Lorena Ochoa and Greg Norman.
Scheduled to open in 2022, the Ritz-Carlton Reserve Riviera Nayarit will feature 110 deluxe rooms, suites and private villas with ocean views. The exclusive property will be situated in El Santuario, within the master development of Costa Canuva, which will be surrounded by nature including a private beach, captivating cliff views, three restaurants, a bar, group and event spaces, two swimming pools, a spa, shops and more.
While an official date is not yet confirmed, visitors of all ages will delight when Grupo Vidanta opens the first Cirque du Soleil theme park in Mexico, an immersive natural and water park featuring capacity for up to 5,000.
About Riviera Nayarit
Renowned for its matchless luxury and protected natural wonders, Riviera Nayarit stretches along 192 miles of pristine Pacific coastline framed by the majestic Sierra Madre Mountains. Just ten minutes north of the Gustavo Díaz Ordaz International Airport (PVR), this region within the State of Nayarit includes the resort town of Nuevo Vallarta, the historic village of San Blas, exclusive celebrity hideout Punta de Mita, “boho-chic” surfing haven Sayulita, picturesque fishing villages, miles of serene beaches and the spectacular Banderas Bay. Riviera Nayarit dazzles guests from all over the globe with activities such as PGA golf courses, luxury spas, whale watching, turtle releases, zip lining, surfing, bird watching, international cuisine and artwork from the native Huichol tribe. The region attracts and satiates vacationers of all tastes and budgets with its wide range of accommodations including chic luxury resorts, eco-tourism boutique hotels and quaint B&B inns. Riviera Nayarit is recognized as a “Virtuoso Preferred Destination.” Riviera Nayarit was recently honored with four 2018 HSMAI Adrian Awards, a prestigious recognition that rewards best practices inspired by Advertising, Public Relations, and Marketing in the hospitality industry, these four new awards for Mexico’s Pacific Treasure complete a total of 12 HSMAI Adrian Awards garnered over the past nine years: three gold, four silver, and five bronze. Showcasing the high caliber of Riviera Nayarit’s accommodations and restaurants, the destination is home to a total of four AAA Five Diamond hotels, 11 AAA Four Diamond hotels, one AAA Five Diamond restaurant, six AAA Four Diamond restaurants, 13 AAA Three Diamond hotels and 26 AAA Three Diamond restaurants.
For more information, visit www.RivieraNayarit.com or follow Riviera Nayarit on Facebook, Twitter @riv_nayarit and Instagram @riviera_nayarit.

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