The Riviera Nayarit, the most popular destination for summer

  • According to online travel agency Despegar, Mexicans are very interested in traveling, especially domestic destinations.

Mexico’s Pacific Treasure is among Mexicans’ favorite destinations for travel in the upcoming summer season, according to a report by online travel agency Despegar Mexico. Despegar warned, however, that international travel will still have some restrictions.

The Riviera Nayarit shares that prestigious ranking with neighboring Puerto Vallarta, five other beach destinations—Riviera Maya, Playa del Carmen, Huatulco, Acapulco, and Ixtapa—, and CDMX (Mexico City).


“We are anticipating a very successful summer season, with hotels at 65% (according to operating capacity, which is 70%). We also expect a rebound in North American tourism eager to travel after the Covid-19 restrictions,” said Marc Murphy, managing director of the Riviera Nayarit Convention and Visitors Bureau.


Don’t drop your guard

Nevertheless, he added, it is important for the destination not to lower its guard. The fact that there are more possibilities to travel does not mean the easing of restrictions. On the contrary: biosecurity protocols will continue to be applied at the airport and in the destination’s hotels.

In this regard, Alejandro Calligaris, Country Manager for Despegar Mexico, recently stated in the national media that interest in traveling exists and will grow “as travel is allowed without the need for quarantines or testing.” However, he also reiterated that although beaches will be the most benefited, city and business destinations will continue to suffer the ravages of the pandemic.


According to the Ministry of Tourism (SECTUR) report, this summer—including July and August—could register between 18.6 and up to 23.5 million travelers. This figure would be 17 to 48% higher than the same season in 2019, before the pandemic, when around 15.9 million people went on vacation. Meanwhile, there are 10 million 697 thousand airline seats budgeted for the domestic market for said season, an increase of 3.8 million compared to the same period last year.


About the Riviera Nayarit

  • The Riviera Nayarit, known worldwide as Mexico’s Pacific Treasure, is located in Nayarit. The region offers 309 kilometers of pristine coastline, the splendid Sierra Madre Occidental Mountains, the spectacular Banderas Bay, and many protected natural wonders.
  • This tourist destination is home to Nuevo Vallarta, the historic port of San Blas, the exclusive celebrity paradise of Punta de Mita, the boho-chic surf mecca of Sayulita, and a wealth of quaint fishing villages. Activities abound and range from world-class golf courses, zip-lining, scuba diving, surfing, bird and whale watching, and sea turtle release programs. Lodging options include luxury resorts, all-inclusive family resorts, intimate boutique hotels, and much more.
  • As a testament to the destination’s safety and hygiene standards, the Riviera Nayarit received the Safe Travel Stamp developed by the World Travel and Tourism Council (WTTC).


We’re ready!