- This August, the Destination will be decked out with the opening of two new hotels from the AMResorts chain, part of the U.S. conglomerate Apple Leisure Group.
- The 278-room Secrets® Bahia Mita Surf & Spa Resort and the 363-room Dreams® Bahia Mita Surf & Spa Resort have been added to the tourist offerings of Mexico’s Pacific Treasure.
The Riviera Nayarit is celebrating two new luxury hotel properties: the 278-room Secrets® Bahia Mita Surf & Spa Resort and the 363-room Dreams® Bahia Mita Surf & Spa Resort, part of the AMResorts chain of the Apple Leisure Group conglomerate.
Both hotels are on one of the most beautiful beaches in the exclusive area of Punta de Mita; their opening is scheduled for August 1, 2021, adding 641 rooms to the tourist offer of this Destination.
Eduardo Pinto, Sales Director of AMResorts, said Sordo Madaleno, one of the most famous Mexican architects in Mexico, developed the concept for the project. It has a modern, avant-garde design, minimalist lines, and impressive dimensions that required an investment of more than US$150 million.
Given the health crisis caused by the Covid-19 pandemic, the opening will occur in phases, following the hotel chain’s own health safety protocols and those established by regional and national authorities.
“Mirror” properties with two different concepts
The properties were built as mirror images. On one side, Dreams® Bahia Mita Surf & Spa Resort, a family hotel, is focused on surfing. As its name suggests, it is on one of the best surfing beaches: Punta del Burro, famous for hosting important surfing tournaments.
On the other side, the Secrets® Bahia Mita Surf & Spa Resort, exclusively for adults over 18 years of age, is its reflection. Although it features surfing “in its DNA,” its primary focus will be on Romance, including weddings and honeymoons.
“The combination of the two hotels, one for families and the other for adults, is trendy because those who come here to celebrate a wedding can rent rooms in both hotels. We also have a chapel, spa with bridal salons, and eight different venues, from mountains, beach, and gardens, to terraces and a spectacular spa, and brides love that,” said Eduardo Pinto.
A partnership with the Riviera Nayarit and a spectacular summer
With more than 50% of the hotel sold out for the summer season and excellent expectations for the rest of the year, the AMResorts executive confirmed that the alliance with the Riviera Nayarit Destination is fundamental for its promotion and sales.
“Everything works together; the hotel can’t be separate from the Destination or the Destination separate from the hotel. First, we promote the Destination and then the hotel. We’re very fortunate to be in the Riviera Nayarit, and Punta de Mita, which are well known for their luxury and nature offer, and the hotel is very focused on that market,” he emphasized.
For his part, Marc Murphy, director of the Riviera Nayarit Convention and Visitors Bureau (CVB) and the Banderas Bay Hotel and Motel Association (AHMBB), stated that the Destination is attracting national and international hotel groups that contribute to its growth in terms of tourism products and services.
“Fortunately, even right in the middle of the Covid-19 pandemic severely affecting the tourism sector, we will witness the opening of these two hotels that will undoubtedly become a landmark for the Destination.
“We see the trend continuing as several renowned hotel brands are on schedule to unveil their new properties and top-tier resorts in the Destination through 2025. We’re glad to see investors’ and developers’ confidence in bringing these new tourism projects to Riviera Nayarit,” he reiterated.
The eco-friendly Dreams® Bahia Mita Surf & Spa Resort features 363 luxurious rooms and suites with balconies and terraces overlooking Banderas Bay or the Sierra Madre mountain range. The property will also offer the Unlimited-Luxury concept with amenities that include: waiter service at the pool and beach, 24-hour room service, and minibar restocked daily.
The Secrets® Bahia Mita Surf & Spa Resort has 278 ocean-view suites for adults only. It will offer the Unlimited-Luxury concept with other services, including two infinity pools, three a la carte restaurants, an international buffet, a café, and a grill, as well as 7 bars and a spa. The hotel also has more than 1,000 square meters of meeting areas, including a convention center with a capacity for up to 1,000 people and divisible meeting rooms, among other amenities.
Both hotels are the only ones in Mexico that will have seismic isolators, one of the most high-tech tools available to reduce the effects of earthquakes. They will also have high-end stores and access to an 18-hole golf course, plus all the signature luxury features of the chain.
The Riviera Nayarit is a safe destination. Our hotels, restaurants, and tourist establishments follow all the health protocols established by the Federal Government’s Ministry of Health and operate at the allowed capacities. Access to the beaches is limited. Be a responsible tourist: wear your mask and keep your distance.
The Riviera Nayarit Convention and Visitors Bureau (CVB) and the Bahía de Banderas Hotel and Motel Association (AHMBB) work tirelessly to jointly promote the region with the support of the Government of the State of Nayarit through its Tourism Promotion Trust (Fiprotur).