- FIBBA presented its Letter of Intent to Federal and State representatives of SEMARNAT as well as to PROFEPA in order to initiate the environmental certification of Nuevo Vallarta.
The Banderas Bay Trust (FIBBA by its acronym in Spanish) presented its
official Letter of Intent to become the first “Clean Tourism Destination” in
Mexico during the Conference on Environmental Quality in Tourism, part of the
National Environmental Audit Program currently underway by the Secretariat for
the Environment and Natural Resources (SEMARNAT by its acronym in Spanish) and
the Federal Environmental Protection Agency (PROFEPA by its acronym in Spanish).
The SEMARNAT and PROFEPTA federal and state authorities received the
commitment letter on March 26th in order to commence the procedures
required of Nuevo Vallarta, which will take anywhere between 9 and 18 months to
complete.
The four certificates needed are: Integrated Waste Management,
Integrated Water Management, Integrated Management of Natural Resources and
Integrated Management of the Urban Infrastructure.
This is an imminent opportunity for the Riviera Nayarit, as Nuevo
Vallarta was developed as a tourism destination in its entirety right from the
start.
The initial objective for the meeting between the authorities and the
tourism service providers was to inform the companies involved about the
procedures needed in order to obtain their certificate of “Environmental
Quality in Tourism.”
This classification is valid for two years and is based on the General
Law of Ecological Equilibrium and Environmental Care; it will not only benefit the
environment, but companies will also save on their bottom line and may even
generate earnings.
In order to obtain this recognition, the companies must volunteer to
hire an auditor to analyze different elements such as water usage, soil and
subsoil, waste and more. This way they can also avoid fines and sanctions.
The destination and the tourism companies that obtain this environmental
certification will also be of benefit to tourists, as it will become one more
reason to continue to position the Riviera Nayarit on the domestic and
international stage.
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