- Promoters for Mexico’s Pacific
Treasure updated dozens of travel agents, meeting planners, and wedding
planners, then participated in the XLI ARLAG International Fair in Guadalajara.
The
Riviera Nayarit held presentations for travel agents, meeting planners, and
wedding planners from the Guadalajara metropolitan area on May 29-31. The
destination also participated in the XLI ARLAG International Fair, held in Expo
Guadalajara, with 1,100 travel agents.
The
first presentation took place on May 29th at the Hilton Guadalajara,
where they updated 73 retail travel agents with representatives from 10 hotels
and the Tepic Hotel and Motel Association.
On
May 30th the work tour continued at the RIU Plaza Guadalajara with a
destination expo for 20 meeting planners; the tour ended on May 31st
at the Westin Guadalajara with the presence 32 wedding planners.
On
June 1st, the Riviera Nayarit Convention and Visitors Bureau (CVB)
and the Bahía de Banderas Hotel and Motel Association (AHMBB) participated in
the XLI ARLAG International Fair, an event organized by the Asociados Representantes de Líneas Aéreas (Airline
Representative Associates) in Guadalajara, which was created to incentivize the
country’s tourism industry providers’ commercial activities. This includes
airlines, wholesalers, shipping companies, tourism destinations, rental car
agencies, and hotel chains, among others.
About
300 exhibitors and 1,100 travel agents from every state in the Mexican Republic
were present at Expo Guadalajara.
The
associated hotels from the Riviera Nayarit that were at the expo included the Hard
Rock Hotel Nuevo Vallarta; W Punta Mita; Palladium; Dreams Villamagna; Vidanta;
Refugio del Mar; Grand Velas Riviera Nayarit; RIU; Grand Sirenis Matlali Hills;
Iberostar Playa Mita; Marival and B Nayar.
There
were also representatives from the Tepic Hotel and Motel Association and from
wholesaler, Record Vacation.
The
Riviera Nayarit CVB and its associates put together a stand where they received
the travel agents to explain not only what has established this destination as
Mexico’s Pacific Treasure but also each of the tourism products that can be
found there.
This
promotional strategy is of utmost importance in view of the upcoming summer
season, as 70 percent of the domestic tourists that visited the Riviera Nayarit
during 2017 came from the states of Jalisco, Guanajuato, Nayarit,
Aguascalientes, Michoacán, and Querétaro, the selfsame region covered by the
ARLAG International Fair.
###
The Riviera
Nayarit Convention and Visitors Bureau (CVB) and the Bahía de Banderas Hotel
and Motel Association (AHMBB) reaffirm their commitment to the strategic
promotion of the destination, pursuing areas of opportunity and consolidating
new markets to increase the number of incoming tourists, together with the
support of the Government of the State of Nayarit via the Tourism Promotion
Trust (Fiprotur).
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