Saturday, November 30, 2013

Road Show Heads to Rockford & Bloomington

  • A brand new flight from Rockford to the destination was announced for January; the February flight from St. Louis has been extended through August in order to include the summer season; 90 travel agents were trained during this visit, which also included Chicago.

Illinois recently received the traveling Road Show sponsored by the Mexico Tourism Board (MTB) together with the Riviera Nayarit and Puerto Vallarta convention and visitors bureaus in order to present the “Vallarta-Nayarit, Live it to believe it” campaign.

The Road Show took place in Rockford on November 21st and was attended by 30 travel agents who received all the updates on each destination’s attractions. The support of tour operator Apple Vacations was fundamental to its success.

The team also presented the flight scheduled to fly out to Puerto Vallarta’s Gustavo Díaz Ordaz Airport for the first time; the flight will be weekly and is programmed to begin on January 27, 2014.

The new flight has raised great expectations, as it is, in fact, experimental. The vessel will be an Airbus 319 with a capacity of 156 passengers via Frontier Airlines.

Local hotels were, as always, very present. The Grand Velas, Palladium, Hard Rock, Paradise Village and Samba Vallarta represented the Riviera Nayarit; the Fiesta Americana, Casa Velas, Hilton, Crystal, Crown Paradise, Garza Blanca and Las Palmas represented Puerto Vallarta.

The Riviera Nayarit and Puerto Vallarta convention and visitors bureaus collaborated throughout. The Road Show moved to Bloomington on November 22nd, where they trained another 30 travel agents, but the big news involved the neighboring city of St. Louis, Missouri, which extended its Puerto Vallarta flight.

This Frontier Airlines flight will begin operations during the month of February, but will continue service through the month of August in order to include the summer season.

During the event Sandy Meyer, District Sales Manager for Apple Vacations, also announced a new FAM trip for travel agents through her company. The date is set for December 3 – 5 for a visit to both destinations.

Taking advantage of their trip through Illinois, the MTB and the two CVBs stopped in Chicago, where they hosted a seminar that was originally planned for 20 travel agents—30 showed up. The event was organized by Funjet Vacations.

By working hand in hand, the MTB, the Riviera Nayarit and Puerto Vallarta continue their joint efforts to promote tourism to the region.


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