Tuesday, July 12, 2011

Riviera Nayarit caters to “Elite” travelers


·   Elite Traveller magazine will visit Mexico’s Pacific Treasure to offer its readers a view of the high-end products in this destination
                  
The most luxurious suites, the most exclusive sites, the most romantic spots, the most elegant nightlife, the magic that makes vacations with family special, together with the best high-end gastronomy.

Riviera Nayarit offers this and more, and this is why the Elite Traveller magazine, which specializes in the lifestyle of the jet set, will tour the destination known as Mexico’s Pacific Treasure on July 13 to 18, visiting the best locations from Nuevo Vallarta to San Blas.

Elite Traveller is a publication that focuses on the market segment of people who travel on private jets, and that have an average household income of $2.28 million dollars. This is one of the most reliable guides for this market segment, as it allows them to experience the most luxurious products available on the market. Its distribution channels are mega-yacht companies, private jets and high-end profile services in more than 100 countries, which provide a certified circulation of 107,000 copies.

This magazine is coming to Riviera Nayarit looking to share experiences for its readers, including swimming with dolphins, participating in turtle release programs and enjoying exclusive surfing classes. Visits to historic sites like San Blas, Mexcaltitan or a Huichol community, Spa indulgencies and other elite attractions like the most exclusive and trendy eateries, as well as the most refined lodging offers.

The objective is to show the best that this destination has to offer for the upcoming winter season, and to promote Riviera Nayarit as one of the most exotic and luxurious travel escapes for this market segment. Kelly Carter, a Best Seller author of the New York Times, will be assigned to put into words the magical experience of enjoying a vacation in our destination.

Carter is coeditor of Elite Traveller and a travel publication specialist that has visited over 40 countries. Her articles have been published in People, USA Today, Men’s Fitness, Black Enterprise, Los Angeles Times, Chicago Sun-Times, and South China Morning Best in Hong Kong, as well as in Essence.com, Brides.com, TownandCountryTravelMag.com, CigarAficionado.com and AOL's StyleList.com, among many others.

Riviera Nayarit is a destination where luxury is surrounded by nature, and this is one of the reasons why this publication is interested in exploring and promoting the most interesting activities that this destination has to offer for its readers.

HIGH PROFILE

69% of Elite Traveller readers have purchased products offered in its articles

58% have made reservations in the hotels recommended by the magazine

40% have purchased a property or travel membership in one of the featured destinations

86% believe that Elite Traveller is a great showcase for luxury products

91% believe that this publication has a higher quality than other similar magazines

89% find in its contents something that can’t be found in any other publication

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