- The articles by the six Brazilian influencers who visited the Destination reached over 1.2 million people interested in Sports Tourism.
The organizers of the 8th Riviera Nayarit Half Marathon and 10K invited an important group of Brazilian influencers to participate in and post about the competition. They also requested the Riviera Nayarit Convention and Visitors Bureau take them on a tour of the Destination with a focus on fitness, which they did.
The six influencers are not only in incredible shape but they also follow a lifestyle closely linked to health, exercise and eating well. Among the activities they participated in were surfing classes and a zip line tour in Sayulita, snorkeling and SUP at the Islas Marietas, plus golf lessons in Punta Mita.